An essential part of this project was gaining audience feedback as it allowed other people who were either in or out of my target audience to give their opinions on my products. It was key to take the feedback made 'on board' as this would help make the products more appealing to audiences.
In the Canva posts below, an explanation of the audience feedback for our treatment and music video is depicted.
An essential part of this project was gaining audience feedback as it allowed other people who were either in or out of my target audience to give their opinions on my products. It was key to take the feedback made 'on board' as this would help make the products more appealing to audiences.
In order to successfully gain audience feedback, we created a video if people watching our music video and giving feedback on it. We followed this by asking them prepared questions. We wanted to ask questions that we knew would spark conversation and the initiative to theorize our video and depict it closely. By doing this we were able to obtain extremely useful feedback from audiences. The audiences used were a mix of people who were in our target audience and people who were not. But how were we able to identify our target was through questionnaires and allowing each member of our targeted audience to have a say.
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*Warning: Since I have been evaluating my work and receiving audience feedback during production, the videos below will have appeared on existing blog posts*
From looking at some videos that we made in which my group and I thought would be a good way to get audience feedback, helped us a lot in the process of starting to making to finishing the video. For example, as posted before, when we finished our video, we decided that feedback was vital in order to find out if the audiences wanted anything to be changed. I think this video benefitted us a lot as it gave us an insight as to watch they liked and didn't like, however as this is the finished product, we were much more successful in the feedback than we have ever been.
In order to successfully gain audience feedback, we created a video if people watching our music video and giving feedback on it. We followed this by asking them prepared questions. We wanted to ask questions that we knew would spark conversation and the initiative to theorize our video and depict it closely. By doing this we were able to obtain extremely useful feedback from audiences. The audiences used were a mix of people who were in our target audience and people who were not. But how were we able to identify our target was through questionnaires and allowing each member of our targeted audience to have a say.
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*Warning: Since I have been evaluating my work and receiving audience feedback during production, the videos below will have appeared on existing blog posts*
From looking at some videos that we made in which my group and I thought would be a good way to get audience feedback, helped us a lot in the process of starting to making to finishing the video. For example, as posted before, when we finished our video, we decided that feedback was vital in order to find out if the audiences wanted anything to be changed. I think this video benefitted us a lot as it gave us an insight as to watch they liked and didn't like, however as this is the finished product, we were much more successful in the feedback than we have ever been.
Throughout the project, audience feedback has allowed our final product to improve and become more specific to the target audiences needs. If we had not obtained the feedback, then our final product would not have been as successful.
Despite, me having my own criticisms of our video after each edit and knowing what I specifically wanted to alter/change, the audience feedback helped us to pick up on some points that we had not picked up on previously. For example, colour corrections, transitions and lip-sync errors.
Our research also played a vital part in making our video relevant to our target audience. Without completing the initial audience research, we would not have created a product suitable for our target audience. Since we successfully completed this task we have created a video which adheres to our target audience.
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